Relaunch Post 7: 12,000 new readers

It’s been 4 weeks since my last Relaunch Post. Here’s what’s happened since then:

  • I’ve added 78 new subscribers, for a total of 202 subscribers.
  • I released a Christmas novella, ONCE UPON A CHRISTMAS on October 20th.
  • ONCE UPON A CHRISTMAS received its first reader review (5 Stars–huzzah!) on Amazon.
  • 5000 additional free copies of THE BLUE DEVIL have been downloaded, for a total of 12,000 copies since it went perma-free. 7,500 of those downloads have been from the Apple ebook store (much to my surprise).
  • THE BLUE DEVIL has 83 ratings on Apple’s bookstore, with an average of 4.5 stars (more cheers!).
  • 96 free copies of The Regency Matchmaker Series Book Two, MISS GRANTHAM’S ONE TRUE SIN were downloaded, for a total of 183 copies so far.
  • I sold 12 times as many books in November as I did in August.

My books are earning about $20 per day right now. Not enough to live on, but it’s 30 times more than I was making before I relaunched my career, and there’s been steady growth, so I’m actually pretty jazzed.

What’s next?

  • I found a few typos in ONCE UPON A CHRISTMAS, and I’ll be uploading corrected manuscripts here in a few minutes. Two English teachers went over this manuscript.  It was also professionally edited and copy-edited. My two brilliant, adult children also went over it.  You’d think six pairs of well-trained, well-qualified eyes would have found those typos before the book was published, wouldn’t you?  Melynda’s Law: “No matter how carefully edited a manuscript is, there will always be another missed typo.”  *sigh*
  •  I’ll be advertising ONCE UPON A CHRISTMAS soon.  Facebook ads.  And I’ll let my subscriber list know about the book.
  • I’m going to publish my first issue of my newsletter, THE FURTHER ADVENTURES, soon.
  • In THE FURTHER ADVENTURES, I’m going to ask my subscribers who have read and enjoyed my books to review them.  Like most other authors, I dislike asking, but online reviews are vitally important these days, and I’ve only received 2 new reviews since I relaunched my career a couple of months ago. I often see romances with hundreds of reviews (and some of those books are of questionable quality–yikes!). I’m guessing their authors aren’t shy about asking.  To regain my place in the market and remain competitive, I must have more reviews, so … well, I’ll just have to step out of my comfort zone and ask.
  • I’ll also be reaching out to my subscribers and other fans to form a street team. The first two hundred people who can show that they’ve reviewed one of my books will all receive free advanced reading copies of my next new release, along with a bunch of other fun stuff. Plus, I’ve set up a private Facebook group just for them.  I’m really excited about the group, and I’m looking forward to meeting everyone.
  • I’m watching my sales figures carefully in anticipation of something cool happening.  You see, MISS GRANTHAM’S ONE TRUE SIN, Book Two of the Regency Matchmaker Series, has been outselling all three of the other titles in the series for the past three years. But since both Book One and Book Two of the Regency Matchmaker Series are currently available for free, I’ve been expecting sales of Books Three and Four to slowly increase, and they’re doing just that. Take a look at this graph showing the past year’s worth of sales of THE BLACKGUARD’S BRIDE, Book Four of the series. The last data point represents the projected sales for this month, assuming the sales curve remains constant–but I expect it to increase.

Graph

See why I’m pleased?

In summary: I’m not living a lifestyle of the rich and famous yet–but I’m working on it. 🙂

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