Relaunch Post 5

Last time I wrote, I told you that Amazon had price-matched THE BLUE DEVIL, which made it free on several of its sites (UK, Canada, India, etc.) but they hadn’t yet price-matched it on Amazon’s USA site.  They’d told me it would take up to 2 days to be price matched there, and so I dutifully waited.  And waited.  Finally, on day 7, I wrote them again to ask once more–politely–to price match, and they wrote back to say that they were sorry for the delay and they’d get right on it–and they did.

I’d heard that Amazon sends out somewhat snippy form letters informing authors who ask them to price match that they may not price match in all marketplaces and it’s up to their discretion, etc. But I never received such a letter. In fact, I initially received a very polite, friendly, and clearly personalized letter confirming that they would indeed be price matching as I asked.  It was … nice.  And this second letter I received actually apologized for the delay and promised to price match in the US immediately, which they did. I’d been led to expect a difficult and abrupt response from Amazon, but instead their responses were personalized, courteous, and pretty quick. I was pleasantly surprised.

Being able to offer THE BLUE DEVIL for free on Amazon is an important part of my career relaunch plan.  If something had prevented me from making the book “permafree,” my progress would have slowed and may even have stopped, until I could bring out a ton o’ new books (which I’m also working on, of course, because–whaddya know!–writers have to write).

So THE BLUE DEVIL has been free on Amazon’s US site now for about 30 hours.  It had been carrying a sales rank of ~#450,000 for several months.  It’s now at #982 in the free Kindle books list. Apples to oranges, that, but interesting–and happy making!–nonetheless. I’m thrilled that THE BLUE DEVIL has broken into the top 1000 free Kindle books.  I’m hoping for a top 100 spot, but I don’t think it will happen.

The book is also in the #22 spot on the Free>Kindle>Romance>Historical Romance>Regency list.  I’d like that to get to the top 20 for the best visibility, and I think that will happen sometime within the next few days.

In the UK, it’s at #7 in the Free>…>Regency list.  And it’s #271 in the entire Kindle store for free books.  Not too shabby, but it’s been free in the UK for about a week now, and the UK is a lot smaller market than the US.

In the past week, I:

  • Wrote to Amazon to ask them to make an update of THE BLUE DEVIL available for readers to download, since Kip and I revised it quite heavily just prior to this re-launch.
  • Put ONCE UPON A CHRISTMAS in Vellum, my formatting software.
  • Wrote a 2000 word new chapter last night on ONCE UPON A CHRISTMAS, when I realized it needed it.

This coming week, I’ll be working on ONCE UPON A CHRISTMAS as I’m able, and I should be releasing it sometime this coming week, though family obligations may delay its publication by a week or two.

In other news, my newsletter, which I think had 60 subscribers a week ago, now has 91 subscribers–10 from today alone–a result I’m over the moon about.

In the entire month of September, 4,876 free copies of THE BLUE DEVIL were downloaded fro all venues. So far this month–fewer than 6 full days–it’s already been downloaded 1,290 times.

I began the relaunch process in April. There were so many components to my plan–revisions, web design, setting up an ebook delivery service and mailing list, ISBNs, covers, book descriptions–that, at times, it’s felt like I was juggling a ping pong ball, a live alligator, a crystal goblet, and a running chainsaw all at once. But now it’s easier–fewer moving parts!–and the relaunch is sailing along as I’d hoped it would.

Now I just have to write like mad for a while.

 

 

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